KitchenAid's 2025 Color Of The Year Is A Tribute To Joy And Delicious Meals

Inspect your list of go-to comfort foods: how many of them rely on butter? Classic, delicious, and reminiscent of sunshine, butter is Kitchenaid's 2025 color of the year. The team behind this winning tint wanted a hue that reminds us of our best times while giving us a spark of happiness and energy. In fact, researchers have found that looking at yellow gives us a shot of the "happiness" chemical, serotonin. Even more on the nose, taking in the color yellow has been known to rev up the appetite. In 1955, the year Kitchenaid piloted their color of the year concept, pale yellow accents were often part of home kitchens. With its many connections to food and the company itself, this vintage tone may be the most apropos Kitchenaid color of the year so far.

When it came to electing butter as this year's favorite tint, Kitchenaid's lead color, material, and finish designer Brittni Pertijs shared, "Our team saw yellow continually pop up, and knowing we wanted to tap into comfort and nostalgia, this felt like the perfect marriage of all those elements." If you're contemplating buying a Kitchenaid appliance, one finished in this creamy coloration might inspire you to get into the kitchen more often.

It's hard to find a color that doesn't pair well with yellow, especially the satiny pastel hue Kitchenaid is honoring this year. "Color of the Year" is something to look forward to, and lots of consumer brands have jumped on the bandwagon. Pantone and Benjamin Moore zeroed in on warm brown hues this year, both of which would play beautifully with buttery yellow. Mocha mousse and cinnamon slate, the companies' 2025 winning colors, have cozy foods in their names that are an ode to warmth, comfort, and ease. Just imagining a kitchen steeped in these browns, accented with bursts of butter yellow, feels like a hug.

Butter is a tint that's neutral enough to fit into any existing color scheme, but Kitchenaid's design team has called out a couple of shades in particular that will complement appliances in the 2025 color of the year. Blues, like Kitchenaid's Blue Velvet, periwinkle, and sage green, are a few stand-out partners for butter. Pertijs also reassures us that this color will fit into any design style. Not only does butter mix well with many tones and aesthetics, but its energizing and happiness-inducing traits may lure you into spending more time in your space.